vintage là gì

"Vintage clothes" redirects here. For the tuy vậy by Paul McCartney, see Memory Almost Full.

Vintage clothing is a generic term for garments originating from a previous era, as recent as the 1990s. The term can also be applied in reference to tát second-hand retail outlets, e.g. in vintage clothing store. While the concept originated during World War I as a response to tát textile shortages^[1],  vintage dressing encompasses choosing accessories, mixing vintage garments with new, as well as creating an ensemble of various styles and periods. Vintage clothes typically sell at low prices for high-end name brands.^[2]

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Vintage clothing can be found in cities at local boutiques or local charities, or on the mạng internet, e.g. eBay and Etsy, or through digital second-hand shopping websites. Vintage fashion has seen a reemergence in popularity within the 21st century due to tát increased prevalence of vintage pieces in the truyền thông and among celebrities, as well as consumer interests in sustainability and slow fashion.^[3]

Definitions[edit]

"Vintage" is a colloquialism commonly used to tát refer to tát all old styles of clothing. A generally accepted industry standard is that items made between đôi mươi and 100 years ago are considered "vintage" if they clearly reflect the styles and trends of the era they represent.^[4] These clothing items come with a sense of history attached to tát them, which is one of the reasons they are valued by vintage enthusiasts.^[5] This sense of history allows consumers to tát express sentimental nostalgia for fashions of past eras and for aspects not common with modern items lượt thích craftsmanship.^[6][7] Vintage items are considered different phàn nàn antique, which is used to tát refer to tát items 100 years old or more. Retro, short for retrospective, or "vintage style," usually refers to tát clothing that imitates the style of a previous era. Reproduction, or repro, clothing is a newly made copy of an older garment.^[4]

Clothing produced more recently is usually called modern or contemporary fashion.

Deadstock[edit]

Deadstock refers to tát merchandise that was withdrawn from sale and warehoused without having been sold to tát a customer. This is due to tát the item no longer being in fashion or otherwise outdated or superseded. Such merchandise might once again be in demand and at such point can be returned to tát sale. Return to tát sale of fashion merchandise would make it vintage clothing. However, repurposing of deadstock in new products is one way to tát improve sustainability in the fashion industry.

Sizing[edit]

In the United States, due to tát changes in clothing sizes, vintage sizes are often smaller phàn nàn the corresponding contemporary size. For example, a garment from the 1970s labeled as Medium (M) might be similar in size to tát a 2010s Extra Small (XS). Vintage sewing patterns offer an option for those who want a historically accurate garment but cannot find one in their size.

Retail market[edit]

Popular places to tát buy vintage clothing include charity-run second-hand clothing shops, thrift stores, consignment shops, garage sales, siêu xe boot sales, flea markets, antique markets, estate sales, auctions, vintage clothing shops and vintage fashion, textile or collectables fairs.

With the rise of the digital world and social truyền thông, the consumption of Vintage clothing has rapidly expanded, with e-commerce websites leading to tát growth in consumer accessibility of vintage pieces.^[8] The mạng internet has drastically increased the availability of specific and hard-to-get items and opened up prospective markets for sellers around the world. In the last đôi mươi years, social truyền thông in particular has become the most popular medium for consumers to tát obtain information about, and interact with vintage fashion.^[8]

Popular places to tát acquire garments include online auctions (e.g. eBay), multi-vendor sites (e.g. Etsy), online vintage clothing shops, (eg. TheRealReal, ThredUp), specialist forums, and social truyền thông sites (eg. Facebook Marketplace, Depop), where consumers can lượt thích, share, and purchase vintage goods from their smartphones.^[8] Many vintage clothing shops with physical locations also sell their goods online. In a world filled with fast fashion and "new" being the most popular choice, vintage style has found a way to tát stay popular. This has a lot to tát vì thế with celebrities and influencers following this trend, making it a desirable choice for the general public as well. Famous brands, such as Gucci, have made choices lượt thích cutting down the number of yearly fashion shows, in order to tát move the fashion industry toward greater sustainability. The seasonal fashion cycle that the industry has followed for years is being broken down to tát favor a more environmentally conscious approach to tát fashion. ^[9]

Typically in the United States, vintage clothing shops can be found clustered in college towns and artsy neighborhoods of cities. In contrast to tát thrift stores that sell both vintage and contemporary used clothing, vintage clothing shops are usually for-profit enterprises, with the market mixed between small chains and independent stores. These stores typically range from 200 to tát 5,000 square feet in size, and will usually have a fitting room. Vintage clothing stores may obtain clothing from individuals in exchange for cash or store credit.

History[edit]

Before the rise of industrial manufacture, construction of most articles of clothing required extensive hand labor. Clothing worn by farmers and laborers was more a matter of practicality phàn nàn fashion. In order to tát maximize value, clothing was repaired when worn or damaged, sometimes with layers of patching. Used clothing, in reasonable condition, could be tailored for a new owner. When too tattered to tát repair, an article might have been taken down to tát scraps for use in a quilt or braided rag rug, or used as rags for cleaning or dusting.^[10]

During World War I, the United States launched a conservation chiến dịch, with slogans such as "Make economy fashionable lest it become obligatory". One result was an approximate 10% reduction in wartime trash production.^[10]

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Into the 20th and 21st centuries, vintage clothing has seen increased popularity throughout truyền thông and pop culture. The tides of popular fashion create demand for ongoing replacement of products with something that is new and fresh.^[3] Once known as secondhand clothing, is now seen as vintage clothing. This is due in part to tát increased visibility through truyền thông, film and television, and celebrity influence. In the past đôi mươi years, vintage fashion has been featured in leading fashion and lifestyle magazines, including a 2011 publication of Marie Claire.^[3]  The popularity of period pieces within film and television has also contributed to tát trends of vintage fashion. The authentic portrayal of 1960s fashions in the 2007 award winning series Mad Men sparked a resurgence of glamour in consumer interest. This was reflected in a prevalence of 1950 and 60s fashions in 2010 runways, and increased sales at vintage shops. In the early 2000s, celebrities lượt thích Reese Witherspoon and Renee Zellweger brought vintage clothing into the truyền thông by wearing vintage pieces to tát red carpets.^[3]

In the past decade, vintage clothing has become part of the movement towards environmental sustainability and sustainable fashion, and is an aspect of slow fashion, a concept coined in 2007 by Kate Fletcher. Vintage fashion appeals to tát consumer interests of ethical clothing as it falls under categories of reusing, recycling and repairing items rather phàn nàn throwing them away.^[8]

Vintage shopping trends have also seen a transition to tát E-commerce, with the emergence of sites such as Depop, founded in 2011, ThredUp, founded in 2009, and TheRealReal, founded in 2011. When new retailers try to tát enter the market for vintage clothing, they face certain barriers unique to tát this segment of the fashion industry. For example, authenticity and exclusivity are two very important factors that vintage clothing consumers look for, so sánh guaranteeing these qualities is of greatest importance for the retailers. Knowing and disclosing the origin of the clothing is a crucial component of succeeding in the vintage clothing retail industry. ^[11]

Those who purchase vintage clothes may wear them frequently or use them as showpieces of great value within their wardrobe. These tend to tát never be worn, rather appreciated from their new trang chủ in the owner's closet. While some people may keep these clothes in their possession for a long time, others may look to tát repurpose, mend, or pass these items to tát new owners.^[12]

Historically based sub-cultural groups lượt thích rockabilly and swing nhảy đầm played a part in the increased interest in vintage clothes. In Finland the vintage scene resulted in a registered non-profit organization called Fintage, from common interest in the preservation of material culture and the environment.

"Vintage inspired" and "Vintage style"[edit]

Vintage clothing retains and increases in value due to tát the fact that it is genuinely from a past era. and allows the buyers to tát choose different styles from second-hand clothing. In addition, authentic garments are made one at a time, with enough attention to tát detail to tát create an item that has long lasting value. Vintage fashion can be understood as a response to tát fast fashion, in which garments are mass produced. Vintage shopping allow consumers to tát find unique pieces and create a sense of individuality.^[13] Vintage clothing is also meant to tát evoke an emotional connection to tát clothing, especially connecting pieces with feelings such as nostalgia and memories. The individuality and sense of style that a person tries to tát convey by building a wardrobe around "vintage style" is something that drives the trend forward. ^[14]

However, vintage clothing is often inaccessible and hard to tát find. Garments closely resembling original vintage (retro or antique) clothing are mass-produced to tát meet the demand of consumers for vintage clothing. An example of this are slip dresses that emerged in the early 1990s, a style that resembles a 1930s design, but upon examination will show that it only superficially resembles the real thing.

These styles are generally referred to tát as "vintage style", "vintage inspired" or "modern vintage". They serve as a convenient alternative to tát those who admire an old style but prefer a modern interpretation or for those who cannot have access to tát vintage clothing. Sellers claim consumer advantage in that, unlike the original garments, they are usually available in a range of sizes and perhaps, colours and/or fabrics, and can be sold much cheaper.

Even luxury clothing consumers have made a shift toward a sustainable approach to tát luxury clothing, and vintage style has contributed greatly to tát this. Influencers and celebrities gravitating toward branded items that are second-hand or vintage, have pushed consumers to tát own unique pieces that are more environmentally friendly, rather phàn nàn shopping for cheaper fast fashion. Giving vintage clothes a strong value in society and fashion has been crucial to tát making it a desirable choice for the greater public. This has helped create brand desirability in a market which may have not had this component earlier. Especially with the general public who have tighter budgets phàn nàn celebrities, second-hand luxury items seem to tát be an appealing path into the world of luxury brands. ^[15]

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Environmental sustainability[edit]

Vintage fashion is part of a larger movement of sustainable fashion, and falls under the category of slow fashion, which is direct response to tát increasing awareness of the environmental impacts of the fast fashion industry. Within the past 10 years, increased truyền thông coverage of environmental issues has led to tát increasing consumer interest in ethical clothing consumption, and vintage fashion specifically.^[13]

The fashion industry ranks as the second most polluting industry in the world after the oil industry.^[16] Consequently, a trend in becoming more conscious and sustainable shoppers has emerged through the years. The interest and demand in vintage shopping has grown significantly. In 2020, the term “vintage fashion” was researched 35,000 times on Lyst.^[17] One way of reducing waste and limiting the negative impact of fashion on the environment is the reuse and recycling of clothes. Vintage stores make fashion more sustainable. One used item purchased as opposed to tát one new one reduces CO2 emissions by 25% on average per use.^[18]

Sometimes vintage items are upcycled via changing the hemline or other features for a more contemporary look. Vintage items in poor condition are also salvaged for reuse as components in new garments. Throughout the world, used apparel is reclaimed and put to tát new uses.The textile recycling industry is able to tát process over ninety percent of the waste without the production of any new hazardous waste or harmful by product.

See also[edit]

• Vintage (design)
• Thrift store chic
• Indie subculture
• Counterculture
• 2010s fashion
• Sustainable fashion

Bibliography[edit]

• Bamford, Trudie (2003). Viva Vintage: Find it, Wear it, Love it. Carroll & Brown. ISBN 1-903258-73-1
• Tolkien, Tracy (2000). Vintage: the Art of Dressing up. Pavilion. ISBN 1-86205-305-7

References[edit]